When growing a small/medium business (SMB), it's imperative that business owners invest financial resources on things that are proven to be well worth the cost.

Here are 3 small investments that will help you grow your SMB:

1)   Hire administrative help - Many business owners are forced to wear too many hats, and often become stressed and unorganized. Consider investing in an administrator to increase your productivity and to allow you time to think beyond the daily operations.

2)   Create Tailor-made training videos - Invest in a more streamlined training program for new employees. Create 5-10 minute videos describing the different aspects of your business. For instance, videos about your procedures, processes, mission, and core values as a company. These videos, along with brief videos about your company history and future vision will save you time and guarantee that nothing slips through the cracks when training new staff.

3)   Smart sponsorships - Take time to examine and evaluate the events and associations your business sponsors. Many business leaders try to gain exposure and networking opportunities by joining and sponsoring as many associations as possible. Before you sponsor another event or invest another dime on an association, truly examine the ROI of the investment. Have a clear understanding of how your business will benefit from the sponsorship.